Opening Quote: “Sell the product of the problem you solve, not the product itself.”

Opening Thoughts: communication, culture & reframing a pencil in the eye…

Mastermind Thoughts: 2 hidden benefits of the mastermind, the be back bus comes back, delusions of greatness, from a prospects perspective, anonymous heroes, getting the sale, consistency like the sun, and more…

Reading: The Science of Being Great,  pages 56 – 58

Resources:  The Power of Now, The Science of Being Great

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